tree planting

NEC has this environmental project called ecotonoha. It has this website where they have this so-called virtual tree and anybody who visits could add a leaf on that tree and for every 100 leaves added they will plant a tree in some island in Australia.

I find the concept really funny and somewhat pointless. I mean, why do they have to wait for people to add leaves to their so-called virtual tree just so they can plant one in an island which people hardly knew ever existed? Can't they just plant everything at once?


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